Toyota USA

Wendy has worked with Toyota USA on two different occasions, first as a photographer and secondly as the subject for a video profile they did for their #letsgoplaces  campaign.

For the video, they asked her to reflect on what “Let’s go places” means in her life. This question came at the perfect time, since she had been thinking a lot about the 3 years since leaving NYC to travel full time as well as starting her own business. The video touches upon a bit of everything like her love affair with the city and why she had to leave, rediscovering the beauty of creation through travel and how she turned her passion into a career. The video was shared on Toyota USA’s social channels as well as promotion on Nomadic Fare.

Secondly for the photography campaign, Toyota's goal was to showcase their vehicles as a work of art around New York City. Shooting in the city, there's plenty of opportunity for unique perspectives and compositions. Using artistic elements like light, leading lines, colors, textures, framing, architecture and depth of field, Wendy was able to utilize her design and artistic sensibilities while seeing the city in a different light. 

 

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Photography
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Video Profile
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Showcasing the Camry as a
work of art in
New York City

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